Kanye West’s decision to reduce his lengthy name from Kanye to Ye could save as much as 60% on future ink usage.
West, and his wife Kim Kardashian have been keen to keep costs down at their California home, with pen, pencil, and printer ink as good a place as any to make cuts.
The West/Kardashian home is already well known as a place woefully short on biros and felt tips, and so Kardashian has been quick to applaud her spouse’s name reduction.
‘We were always running low on ink at our house; those three letters should make a difference,’ offered Kim.
‘He kept stealing a load of those little pencils from Screwfix and Argos to make up the shortfall,’ added Kardashian.